{"product_id":"television-technology-and-cultural-form-paperback","title":"Television: Technology and Cultural Form - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRaymond Williams\u003c\/b\u003e (Author), \u003cb\u003eRoger Silverstone\u003c\/b\u003e (Introduction by)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eTelevision: Technology and Cultural Form\u003c\/em\u003e was first published in 1974, long before the dawn of multi-channel TV, or the reality and celebrity shows that now pack the schedules. Yet Williams' analysis of television's history, its institutions, programmes and practices, and its future prospects, remains remarkably prescient. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eWilliams stresses the importance of technology in shaping the cultural form of television, while always resisting the determinism of McLuhan's dictum that 'the medium is the message'. If the medium really is the message, Williams asks, what is left for us to do or say? Williams argues that, on the contrary, we as viewers have the power to disturb, disrupt and to distract the otherwise cold logic of history and technology - not just because television is part of the fabric of our daily lives, but because new technologies continue to offer opportunities, momentarily outside the sway of transnational corporations or the grasp of media moguls, for new forms of self and political expression.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eRaymond Williams (1921-1988). British cultural thinker and sociologist Raymond Williams is best known for pioneering the study of popular culture and the media, as well as for being one of the founding fathers of the British cultural studies group.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 192\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.63 x 7.98 x 5.06 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 21, 2003\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":42186896900176,"sku":"9780415314565","price":50.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/9540\/0016\/files\/ck5hV0tyd1g1eEVLYWwzOWtTMkx0dz09.webp?v=1774741825","url":"https:\/\/palm-malen-gift-shop-pmrc.myshopify.com\/products\/television-technology-and-cultural-form-paperback","provider":"Palm Malen Gift Shop -PMRC","version":"1.0","type":"link"}