{"product_id":"the-iabc-handbook-of-organizational-communication-a-guide-to-internal-communication-public-relations-marketing-and-leadership-hardcover","title":"The Iabc Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eTamara Gillis\u003c\/b\u003e (Author), \u003cb\u003eIabc\u003c\/b\u003e (Author)\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe IABC Handbook of Organizational Communication\u003c\/p\u003e\u003cp\u003eTHIS NEW EDITION of \u003ci\u003eThe IABC Handbook of Organizational Communication\u003c\/i\u003e contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. \u003c\/p\u003e\u003cp\u003eThoroughly revised and updated to meet the realities of today's organizational environment, the second edition of \u003ci\u003eThe IABC Handbook of Organizational Communication\u003c\/i\u003e includes fresh case studies and original chapters. This vital resource contains information that is relevant to communicators in any organization, from global conglomerates to small businesses, public companies to private firms, and for-profits to nonprofits. \u003c\/p\u003e\u003cp\u003eThe expert contributors cover a wealth of relevant topics, including how to excel at executive communication and executive coaching, an in-depth examination of communication counsel, a review of communication and ethics as a whole, a review of corporate social responsibility and sustainability issues, and how to prepare for communication during a crisis. \u003c\/p\u003e\u003cp\u003eThe book also contains information on current issues and trends such as the effects of the recent recession and new technologies that affect strategic communication management. A review of internal and employee communication issues, the growing need for international and multicultural communication, and strategies for combining traditional and social media are explored in detail.\u003c\/p\u003e\u003cp\u003eWhether you are a professional communicator or a corporate executive without a background in the communication discipline, you will gain new insight into traditional and emerging issues in organizational communication and learn what it takes to reach stakeholders both inside and outside the organization. \u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eTAMARA L. GILLIS, Ed.D., ABC, \u003c\/b\u003e is professor and chairman of the Department of Communications at Elizabethtown College, Pennsylvania. She is an accredited business communicator through the International Association of Business Communicators (IABC), a past chairman of the IABC Research Foundation, and the 2004 recipient of the IABC Research Foundation Lifetime Friend Award. \u003c\/p\u003e \u003cp\u003e\u003cb\u003eThe International Association of Business Communicators and the IABC Research Foundation\u003c\/b\u003e provide professional development programs and groundbreaking research representing the best global communication practices, ideas, and experiences that enable communicators to develop highly ethical and effective performance standards.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 480\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1 x 9.3 x 6.1 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 03, 2011\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":42204419686480,"sku":"9780470894064","price":179.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/9540\/0016\/files\/cGc1WVJROFZRQm9GdmgyMlUxelBFZz09.webp?v=1775425875","url":"https:\/\/palm-malen-gift-shop-pmrc.myshopify.com\/products\/the-iabc-handbook-of-organizational-communication-a-guide-to-internal-communication-public-relations-marketing-and-leadership-hardcover","provider":"Palm Malen Gift Shop -PMRC","version":"1.0","type":"link"}